Negotiation Guide
Opening Offer
$51,311
Fair Price
$52,811
Walk Away Above
$53,013
- • Recent buyers paid ~$403 below MSRP
Price Breakdown
Est. Dealer Cost$47,360
Est. Invoice$48,425
Holdback (est.)$1,064
MSRP (Sticker)$53,214
Asking Price$54,362
Markup+$1,148
Est. Dealer Margin on This Car$7,002
Percentile88% of inventory is priced lower
Days on Lot20 days
What Others Paid (Last 30 Days)
Cars Sold161
Avg Markup-$403
Median Markup$0
Best Deal-$3,500
Worst Deal+$3,195
% Sold Below MSRP73%
Avg Days to Sell28 days
Dealer Profile
Inventory275 vehicles
Avg Markup (All Models)-$2,026
Avg Markup (RX)+$626
% Below MSRP80%
Avg Days to Sell24 days
Avg Sold Markup+$605
Price History
Jul 18, 2026$53,214 → $54,362(+$1,148)
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