Deal Sheet: 2026 Silverado 2500 HD Custom

BERTERA CHEVROLET INC · Palmer, MA · VIN: 2GC4KMEY5T1189898

Negotiation Guide

Opening Offer

$67,562

Fair Price

$69,062

Walk Away Above

$69,686

• Recent buyers paid ~$378 below MSRP
• Sitting 47 days (avg 21) — extra leverage

Price Breakdown

Est. Dealer Cost$62,576

Est. Invoice$64,685

Holdback (est.)$2,109

MSRP (Sticker)$70,310

Asking Price$70,310

Markup$0

Est. Dealer Margin on This Car$7,734

Percentile99% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold1280

Avg Markup-$378

Median Markup$0

Best Deal-$3,500

Worst Deal+$12,995

% Sold Below MSRP95%

Avg Days to Sell21 days

Dealer Profile

Inventory26 vehicles

Avg Markup (All Models)$0

Avg Markup (Silverado 2500 HD)$0

% Below MSRP100%

Avg Days to Sell19 days

Avg Sold Markup+$851

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