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Deal Sheet: 2026 Escalade ESV Platinum Sport
HEYWARD ALLEN MOTOR COMPANY, INC. · Athens, GA · VIN: 1GYS9RKL9TR281400
Negotiation Guide
Opening Offer
$131,872
Fair Price
$133,372
Walk Away Above
$134,423
- • Recent buyers paid ~$4 above MSRP
- • Sitting 69 days (avg 27) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
Price Breakdown
Est. Dealer Cost$117,863
Est. Invoice$121,928
Holdback (est.)$4,064
MSRP (Sticker)$135,475
Asking Price$135,475
Markup$0
Est. Dealer Margin on This Car$17,612
Percentile92% of inventory is priced lower
Days on Lot69 days
What Others Paid (Last 30 Days)
Cars Sold285
Avg Markup+$4
Median Markup$0
Best Deal-$5,810
Worst Deal+$10,000
% Sold Below MSRP95%
Avg Days to Sell27 days
Dealer Profile
Inventory36 vehicles
Avg Markup (All Models)-$1,531
Avg Markup (Escalade ESV)-$1,667
% Below MSRP81%
Avg Days to Sell29 days
Avg Sold Markup-$2,229
Price History
May 21, 2026$135,475 → $133,475(-$2,000)
Jun 17, 2026$133,475 → $131,475(-$2,000)
Jul 15, 2026$131,475 → $135,475(+$4,000)
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