Deal Sheet: 2026 Escalade ESV Luxury

ED MORSE CADILLAC BRANDON · Brandon, FL · VIN: 1GYS9KKL4TR348783

Negotiation Guide

Opening Offer

$112,595

Fair Price

$114,095

Walk Away Above

$114,617

• Recent buyers paid ~$68 below MSRP
• Sitting 61 days (avg 33) — extra leverage

Price Breakdown

Est. Dealer Cost$100,172

Est. Invoice$103,626

Holdback (est.)$3,454

MSRP (Sticker)$115,140

Asking Price$115,140

Markup$0

Est. Dealer Margin on This Car$14,968

Percentile100% of inventory is priced lower

Days on Lot61 days

What Others Paid (Last 30 Days)

Cars Sold121

Avg Markup-$68

Median Markup$0

Best Deal-$3,830

Worst Deal+$995

% Sold Below MSRP98%

Avg Days to Sell33 days

Dealer Profile

Inventory85 vehicles

Avg Markup (All Models)+$21

Avg Markup (Escalade ESV)$0

% Below MSRP99%

Avg Days to Sell20 days

Avg Sold Markup-$82

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