Deal Sheet: 2026 LYRIQ Sport

JOE BULLARD CADILLAC, LLC · Mobile, AL · VIN: 1GYKPURL5TZ302841

Negotiation Guide

Opening Offer

$64,908

Fair Price

$66,408

Walk Away Above

$67,113

• Recent buyers paid ~$54 below MSRP
• Sitting 133 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$59,002

Est. Invoice$61,036

Holdback (est.)$2,035

MSRP (Sticker)$67,818

Asking Price$67,818

Markup$0

Est. Dealer Margin on This Car$8,816

Percentile100% of inventory is priced lower

Days on Lot133 days

What Others Paid (Last 30 Days)

Cars Sold396

Avg Markup-$54

Median Markup$0

Best Deal-$3,000

Worst Deal+$995

% Sold Below MSRP99%

Avg Days to Sell29 days

Dealer Profile

Inventory58 vehicles

Avg Markup (All Models)+$314

Avg Markup (LYRIQ)$0

% Below MSRP88%

Avg Days to Sell37 days

Avg Sold Markup+$2,588

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