Negotiation Guide
Opening Offer
$64,685
Fair Price
$66,185
Walk Away Above
$66,702
- • Recent buyers paid ~$50 below MSRP
- • Sitting 69 days (avg 28) — extra leverage
Price Breakdown
Est. Dealer Cost$58,481
Est. Invoice$60,497
Holdback$2,017
MSRP (Sticker)$67,219
Asking Price$67,219
Markup$0
Dealer Margin on This Car$8,738
Percentile99% of inventory is priced lower
Days on Lot69 days
What Others Paid (Last 30 Days)
Cars Sold280
Avg Markup-$50
Median Markup$0
Best Deal-$3,000
Worst Deal$0
% Sold Below MSRP99%
Avg Days to Sell28 days
Dealer Profile
Inventory147 vehicles
Avg Markup (All Models)-$230
Avg Markup (LYRIQ)-$294
% Below MSRP98%
Avg Days to Sell25 days
Avg Sold Markup+$1,128
Cheaper LYRIQ Sport Inventory
MASTRIA GMCRaynham, MA
-$3,000$64,42027d
CRESTVIEW CADILLAC, INC.Rochester, MI
-$2,981$64,36415d
CRESTVIEW CADILLAC, INC.Rochester, MI
-$2,923$63,42215d
CRESTVIEW CADILLAC, INC.Rochester, MI
-$2,882$63,26315d
ARNIE BAUER CADILLACMatteson, IL
-$2,658$63,78615d
FINDLAY CADILLACHenderson, NV
-$2,589$64,63076d
NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL
-$2,384$65,535107d
TOM PEACOCK CADILLAC INC.Houston, TX
-$2,000$62,09215d
TOM KELLEY CADILLACFort Wayne, IN
-$2,000$60,24515d
TOM PEACOCK CADILLAC INC., TX
-$2,000$62,19380d