Deal Sheet: 2026 LYRIQ Luxury

BOB MOORE CADILLAC OF NORMAN · Norman, OK · VIN: 1GYKPNRL9TZ308468

Negotiation Guide

Opening Offer

$64,190

Fair Price

$65,690

Walk Away Above

$66,367

• Recent buyers paid ~$13 below MSRP
• Sitting 111 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$58,328

Est. Invoice$60,340

Holdback (est.)$2,011

MSRP (Sticker)$67,044

Asking Price$67,044

Markup$0

Est. Dealer Margin on This Car$8,716

Percentile99% of inventory is priced lower

Days on Lot111 days

What Others Paid (Last 30 Days)

Cars Sold338

Avg Markup-$13

Median Markup$0

Best Deal-$3,072

Worst Deal+$995

% Sold Below MSRP99%

Avg Days to Sell29 days

Dealer Profile

Inventory38 vehicles

Avg Markup (All Models)+$418

Avg Markup (LYRIQ)$0

% Below MSRP92%

Avg Days to Sell29 days

Avg Sold Markup$0

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