Deal Sheet: 2026 LYRIQ Luxury

BOB MOORE CADILLAC OF NORMAN · Norman, OK · VIN: 1GYKPNRL8TZ308431

Negotiation Guide

Opening Offer

$62,892

Fair Price

$64,392

Walk Away Above

$65,055

• Recent buyers paid ~$13 below MSRP
• Sitting 126 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$57,176

Est. Invoice$59,147

Holdback (est.)$1,972

MSRP (Sticker)$65,719

Asking Price$65,719

Markup$0

Est. Dealer Margin on This Car$8,543

Percentile99% of inventory is priced lower

Days on Lot126 days

What Others Paid (Last 30 Days)

Cars Sold338

Avg Markup-$13

Median Markup$0

Best Deal-$3,072

Worst Deal+$995

% Sold Below MSRP99%

Avg Days to Sell29 days

Dealer Profile

Inventory38 vehicles

Avg Markup (All Models)+$418

Avg Markup (LYRIQ)$0

% Below MSRP92%

Avg Days to Sell29 days

Avg Sold Markup$0

Cheaper LYRIQ Luxury Inventory

VAUGHN CADILLACOttumwa, IA

-$3,000$62,8207d

VAUGHN CADILLACOttumwa, IA

-$3,000$62,2207d

MOTOR WERKS CADILLACBarrington, IL

-$2,995$58,00054d

CRESTVIEW CADILLAC, INC.Rochester, MI

-$2,861$62,78410d

PALMEN CADILLACKenosha, WI

-$2,518$63,40221d

PALMEN CADILLACKenosha, WI

-$2,463$62,73268d

NAPLETON CADILLAC OF LIBERTYVILLELibertyville, IL

-$2,220$64,175134d

CADILLAC OF BIRMINGHAM LLCBirmingham, AL

-$2,000$65,315134d

TOM PEACOCK CADILLAC INC.Houston, TX

-$2,000$60,99238d

TOM PEACOCK CADILLAC INC.Houston, TX

-$2,000$64,619134d