Deal Sheet: 2026 Sierra 1500 Denali Ultimate

WALT MASSEY AUTOMOTIVE, INC. · Lucedale, MS · VIN: 1GTUUHE87TZ345867

This Is Already a Great Deal

Opening Offer

$77,534

Asking Price

$79,543

Max Price

$79,543

• Recent buyers paid ~$2,232 below MSRP
• Sitting 34 days (avg 18) — extra leverage
• Price already dropped 2 time(s) — dealer is motivated
• Asking price is already $4,011 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$77,034

Est. Invoice$79,631

Holdback$2,597

MSRP (Sticker)$86,555

Asking Price$79,543

Markup-$7,012

Dealer Margin on This Car$2,509

Percentile13% of inventory is priced lower

Days on Lot34 days

What Others Paid (Last 30 Days)

Cars Sold1104

Avg Markup-$2,232

Median Markup$0

Best Deal-$15,000

Worst Deal+$7,980

% Sold Below MSRP90%

Avg Days to Sell18 days

Dealer Profile

Inventory123 vehicles

Avg Markup (All Models)-$2,423

Avg Markup (Sierra 1500)-$4,049

% Below MSRP92%

Avg Days to Sell18 days

Avg Sold Markup-$2,028

Price History

Jun 1, 2026$86,555 → $80,443(-$6,112)

Jun 6, 2026$80,443 → $79,543(-$900)

Cheaper Sierra 1500 Denali Ultimate Inventory

MAYSE AUTOMOTIVE GROUP, INC.Aurora, MO

-$13,250$74,44034d

FREEDOM BUICK GMC BY ED MORSEGreenville, TX

-$11,274$75,9114d

FREEMAN BUICK-GMCGrapevine, TX

-$11,000$75,3204d

FREEMAN BUICK-GMCGrapevine, TX

-$11,000$75,32019d

GUNN BUICK GMCSchertz, TX

-$10,775$76,52921d

PATRIOT BUICK GMCKilleen, TX

-$10,593$77,69734d

GUNN BUICK GMCSchertz, TX

-$10,525$76,48021d

KENDALL CHEVROLET BUICK GMC OF NAMPANampa, ID

-$10,500$76,79021d

GARRETT MOTORS, INC.Coolidge, AZ

-$10,500$77,19034d

MOSSY OF PICAYUNEPicayune, MS

-$10,250$77,55534d