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Deal Sheet: 2026 Sierra 1500 Denali
O'MEARA GMC · Denver, CO · VIN: 1GTUUGEL9TZ272600
This Is Already a Great Deal
Opening Offer
$72,568
Asking Price
$73,474
Max Price
$73,474
- • Recent buyers paid ~$2,238 below MSRP
- • Sitting 49 days (avg 22) — extra leverage
- • Price already dropped 2 time(s) — dealer is motivated
- • Asking price is already $4,269 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$72,068
Est. Invoice$74,497
Holdback (est.)$2,429
MSRP (Sticker)$80,975
Asking Price$73,474
Markup-$7,501
Est. Dealer Margin on This Car$1,406
Percentile10% of inventory is priced lower
Days on Lot49 days
What Others Paid (Last 30 Days)
Cars Sold1864
Avg Markup-$2,238
Median Markup$0
Best Deal-$15,000
Worst Deal+$9,805
% Sold Below MSRP94%
Avg Days to Sell22 days
Dealer Profile
Inventory57 vehicles
Avg Markup (All Models)-$4,556
Avg Markup (Sierra 1500)-$4,868
% Below MSRP93%
Avg Days to Sell18 days
Avg Sold Markup-$4,123
Price History
Jun 1, 2026$80,975 → $77,475(-$3,500)
Jun 19, 2026$77,475 → $72,250(-$5,225)
Jul 3, 2026$72,250 → $73,474(+$1,224)
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