Deal Sheet: 2026 Sierra 1500 Denali

CORWIN BUICK GMC RENO · Reno, NV · VIN: 1GTUUGEL5TZ416949

Negotiation Guide

Opening Offer

$77,027

Fair Price

$78,527

Walk Away Above

$79,608

• Recent buyers paid ~$2,162 below MSRP

Price Breakdown

Est. Dealer Cost$71,813

Est. Invoice$74,234

Holdback (est.)$2,421

MSRP (Sticker)$80,689

Asking Price$80,689

Markup$0

Est. Dealer Margin on This Car$8,876

Percentile95% of inventory is priced lower

Days on Lot9 days

What Others Paid (Last 30 Days)

Cars Sold1873

Avg Markup-$2,162

Median Markup$0

Best Deal-$15,000

Worst Deal+$9,805

% Sold Below MSRP93%

Avg Days to Sell23 days

Dealer Profile

Inventory319 vehicles

Avg Markup (All Models)-$2,172

Avg Markup (Sierra 1500)-$296

% Below MSRP97%

Avg Days to Sell24 days

Avg Sold Markup-$3,130

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