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Deal Sheet: 2026 Sierra 1500 Denali
AUTO TOWN GMC INC. · Gladstone, OR · VIN: 1GTUUGEL2TZ311298
This Is Already a Great Deal
Opening Offer
$73,137
Asking Price
$72,615
Max Price
$72,615
- • Recent buyers paid ~$2,162 below MSRP
- • Sitting 50 days (avg 23) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $5,880 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$72,637
Est. Invoice$75,086
Holdback (est.)$2,448
MSRP (Sticker)$81,615
Asking Price$72,615
Markup-$9,000
Est. Dealer Margin on This Car$-22
Percentile5% of inventory is priced lower
Days on Lot50 days
What Others Paid (Last 30 Days)
Cars Sold1873
Avg Markup-$2,162
Median Markup$0
Best Deal-$15,000
Worst Deal+$9,805
% Sold Below MSRP93%
Avg Days to Sell23 days
Dealer Profile
Inventory57 vehicles
Avg Markup (All Models)-$5,030
Avg Markup (Sierra 1500)-$6,068
% Below MSRP98%
Avg Days to Sell21 days
Avg Sold Markup-$4,827
Price History
Jun 1, 2026$81,615 → $72,615(-$9,000)
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