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Deal Sheet: 2026 Sierra 1500 Denali
ZIMBRICK BUICK/GMC WEST · Madison, WI · VIN: 1GTUUGEL2TZ139340
This Is Already a Great Deal
Opening Offer
$71,896
Asking Price
$71,845
Max Price
$71,845
- • Recent buyers paid ~$2,162 below MSRP
- • Sitting 37 days (avg 23) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $5,725 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$71,396
Est. Invoice$73,802
Holdback (est.)$2,407
MSRP (Sticker)$80,220
Asking Price$71,845
Markup-$8,375
Est. Dealer Margin on This Car$449
Percentile7% of inventory is priced lower
Days on Lot37 days
What Others Paid (Last 30 Days)
Cars Sold1873
Avg Markup-$2,162
Median Markup$0
Best Deal-$15,000
Worst Deal+$9,805
% Sold Below MSRP93%
Avg Days to Sell23 days
Dealer Profile
Inventory155 vehicles
Avg Markup (All Models)-$1,540
Avg Markup (Sierra 1500)-$2,732
% Below MSRP98%
Avg Days to Sell19 days
Avg Sold Markup-$1,159
Price History
Jun 27, 2026$73,449 → $71,845(-$1,604)
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