Deal Sheet: 2026 Sierra 1500 AT4

NORTH BERGEN BUICK GMC · North Bergen, NJ · VIN: 1GTUUEEL9TZ331102

Negotiation Guide

Opening Offer

$71,553

Fair Price

$73,053

Walk Away Above

$74,624

• Recent buyers paid ~$2,181 below MSRP
• Sitting 52 days (avg 23) — extra leverage

Price Breakdown

Est. Dealer Cost$67,814

Est. Invoice$70,099

Holdback (est.)$2,286

MSRP (Sticker)$76,195

Asking Price$76,195

Markup$0

Est. Dealer Margin on This Car$8,381

Percentile99% of inventory is priced lower

Days on Lot52 days

What Others Paid (Last 30 Days)

Cars Sold2025

Avg Markup-$2,181

Median Markup$0

Best Deal-$11,000

Worst Deal+$26,005

% Sold Below MSRP99%

Avg Days to Sell23 days

Dealer Profile

Inventory86 vehicles

Avg Markup (All Models)+$60

Avg Markup (Sierra 1500)-$602

% Below MSRP94%

Avg Days to Sell18 days

Avg Sold Markup$0

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