Deal Sheet: 2026 Sierra 1500 AT4

FRANK'S GMC · Lyndhurst, NJ · VIN: 1GTUUEEL4TZ368705

Negotiation Guide

Opening Offer

$72,369

Fair Price

$73,869

Walk Away Above

$74,959

• Recent buyers paid ~$2,181 below MSRP

Price Breakdown

Est. Dealer Cost$67,685

Est. Invoice$69,966

Holdback (est.)$2,282

MSRP (Sticker)$76,050

Asking Price$76,050

Markup$0

Est. Dealer Margin on This Car$8,366

Percentile99% of inventory is priced lower

Days on Lot31 days

What Others Paid (Last 30 Days)

Cars Sold2025

Avg Markup-$2,181

Median Markup$0

Best Deal-$11,000

Worst Deal+$26,005

% Sold Below MSRP99%

Avg Days to Sell23 days

Dealer Profile

Inventory117 vehicles

Avg Markup (All Models)-$943

Avg Markup (Sierra 1500)-$978

% Below MSRP95%

Avg Days to Sell16 days

Avg Sold Markup-$530

Price History

Jul 15, 2026$72,050 → $76,050(+$4,000)

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