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Deal Sheet: 2026 Sierra 1500 AT4
LOVELAND BUICK GMC · Loveland, CO · VIN: 1GTUUEEL0TZ396114
This Is Already a Great Deal
Opening Offer
$67,918
Asking Price
$68,050
Max Price
$68,050
- • Recent buyers paid ~$2,179 below MSRP
- • Price already dropped 3 time(s) — dealer is motivated
- • Asking price is already $5,521 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$67,418
Est. Invoice$69,690
Holdback (est.)$2,273
MSRP (Sticker)$75,750
Asking Price$68,050
Markup-$7,700
Est. Dealer Margin on This Car$633
Percentile7% of inventory is priced lower
Days on Lot23 days
What Others Paid (Last 30 Days)
Cars Sold2036
Avg Markup-$2,179
Median Markup$0
Best Deal-$11,000
Worst Deal+$26,005
% Sold Below MSRP99%
Avg Days to Sell23 days
Dealer Profile
Inventory211 vehicles
Avg Markup (All Models)-$3,462
Avg Markup (Sierra 1500)-$4,445
% Below MSRP100%
Avg Days to Sell19 days
Avg Sold Markup-$2,628
Price History
Jun 27, 2026$70,750 → $67,750(-$3,000)
Jul 1, 2026$67,750 → $75,750(+$8,000)
Jul 15, 2026$75,750 → $68,750(-$7,000)
Jul 17, 2026$68,750 → $68,050(-$700)
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