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Deal Sheet: 2026 Sierra 1500 SLE

KEMNA AUTO OF FORT DODGE · Fort Dodge, IA · VIN: 1GTUUBED6TZ341321

Negotiation Guide

Opening Offer
$54,970
Fair Price
$56,470
Walk Away Above
$57,730
  • Recent buyers paid ~$2,036 below MSRP
  • Sitting 51 days (avg 28) — extra leverage
  • Price already dropped 4 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$52,501
Est. Invoice$54,271
Holdback (est.)$1,770
MSRP (Sticker)$58,990
Asking Price$58,990
Markup$0
Est. Dealer Margin on This Car$6,489
Percentile98% of inventory is priced lower
Days on Lot51 days

What Others Paid (Last 30 Days)

Cars Sold699
Avg Markup-$2,036
Median Markup$0
Best Deal-$12,000
Worst Deal+$8,025
% Sold Below MSRP98%
Avg Days to Sell28 days

Dealer Profile

Inventory21 vehicles
Avg Markup (All Models)-$1,190
Avg Markup (Sierra 1500)$0
% Below MSRP100%
Avg Days to Sell20 days
Avg Sold Markup-$948

Price History

Jun 5, 2026$58,990$57,350(-$1,640)
Jun 24, 2026$57,350$56,242(-$1,108)
Jul 3, 2026$56,242$55,824(-$418)
Jul 15, 2026$55,824$53,828(-$1,996)
Jul 17, 2026$53,828$58,990(+$5,162)