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Deal Sheet: 2026 Sierra 1500 SLE
DON FRANKLIN CHEVROLET, BUICK, AND GMC, INC. · Somerset, KY · VIN: 1GTRUBEKXTZ340497
This Is Already a Great Deal
Opening Offer
$50,385
Asking Price
$50,980
Max Price
$50,980
- • Recent buyers paid ~$2,036 below MSRP
- • Sitting 51 days (avg 28) — extra leverage
- • Price already dropped 3 time(s) — dealer is motivated
- • Asking price is already $2,574 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$49,885
Est. Invoice$51,566
Holdback (est.)$1,682
MSRP (Sticker)$56,050
Asking Price$50,980
Markup-$5,070
Est. Dealer Margin on This Car$1,096
Percentile20% of inventory is priced lower
Days on Lot51 days
What Others Paid (Last 30 Days)
Cars Sold699
Avg Markup-$2,036
Median Markup$0
Best Deal-$12,000
Worst Deal+$8,025
% Sold Below MSRP98%
Avg Days to Sell28 days
Dealer Profile
Inventory129 vehicles
Avg Markup (All Models)-$1,949
Avg Markup (Sierra 1500)-$5,374
% Below MSRP98%
Avg Days to Sell21 days
Avg Sold Markup-$2,343
Price History
Jun 1, 2026$56,050 → $51,980(-$4,070)
Jun 19, 2026$51,980 → $51,480(-$500)
Jul 13, 2026$51,480 → $50,980(-$500)
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