Deal Sheet: 2026 Canyon Elevation

WALT MASSEY AUTOMOTIVE, INC. · Lucedale, MS · VIN: 1GTP1BEK1T1134872

Negotiation Guide

Opening Offer

$40,656

Fair Price

$42,156

Walk Away Above

$42,758

• Recent buyers paid ~$894 below MSRP
• Sitting 48 days (avg 28) — extra leverage

Price Breakdown

Est. Dealer Cost$38,590

Est. Invoice$39,891

Holdback (est.)$1,301

MSRP (Sticker)$43,360

Asking Price$42,200

Markup-$1,160

Est. Dealer Margin on This Car$3,609

Percentile40% of inventory is priced lower

Days on Lot48 days

What Others Paid (Last 30 Days)

Cars Sold1198

Avg Markup-$894

Median Markup$0

Best Deal-$5,350

Worst Deal+$7,235

% Sold Below MSRP96%

Avg Days to Sell28 days

Dealer Profile

Inventory112 vehicles

Avg Markup (All Models)-$2,702

Avg Markup (Canyon)+$557

% Below MSRP96%

Avg Days to Sell24 days

Avg Sold Markup-$2,594

Cheaper Canyon Elevation Inventory

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CHEVROLET GMC OF QUINCY INC.Quincy, FL

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LOVELAND BUICK GMCLoveland, CO

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LOVELAND BUICK GMCLoveland, CO

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WARSAW GMCWarsaw, IN

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FRANKLIN CHEVROLET GMCRussell Springs, KY

-$6,100$35,90516d

O'MEARA GMCDenver, CO

-$6,007$44,08843d

KEY BUICK GMCJacksonville, FL

-$6,000$39,55047d

LOVELAND BUICK GMCLoveland, CO

-$6,000$40,77548d

KEY BUICK GMCJacksonville, FL

-$6,000$39,55047d