Deal Sheet: 2026 Sierra 2500 HD Pro

RED ROCK CHEVROLET GMC · Williston, ND · VIN: 1GT5ULE77TF224529

Negotiation Guide

Opening Offer

$54,895

Fair Price

$56,395

Walk Away Above

$57,158

• Recent buyers paid ~$1,015 below MSRP
• Sitting 47 days (avg 25) — extra leverage

Price Breakdown

Est. Dealer Cost$51,549

Est. Invoice$53,286

Holdback (est.)$1,738

MSRP (Sticker)$57,920

Asking Price$56,654

Markup-$1,266

Est. Dealer Margin on This Car$5,105

Percentile40% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold705

Avg Markup-$1,015

Median Markup$0

Best Deal-$11,578

Worst Deal+$18,120

% Sold Below MSRP96%

Avg Days to Sell25 days

Dealer Profile

Inventory77 vehicles

Avg Markup (All Models)-$1,802

Avg Markup (Sierra 2500 HD)-$2,799

% Below MSRP87%

Avg Days to Sell22 days

Avg Sold Markup-$2,422

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