Deal Sheet: 2026 Sierra 3500 HD Denali Ultimate DRW

ROYAL BUICK GMC, INC. · Sussex, NJ · VIN: 1GT4UYEY4TF299058

Negotiation Guide

Opening Offer

$101,753

Fair Price

$103,253

Walk Away Above

$104,741

• Recent buyers paid ~$2,391 below MSRP
• Sitting 45 days (avg 29) — extra leverage

Price Breakdown

Est. Dealer Cost$94,545

Est. Invoice$97,732

Holdback (est.)$3,187

MSRP (Sticker)$106,230

Asking Price$106,230

Markup$0

Est. Dealer Margin on This Car$11,685

Percentile100% of inventory is priced lower

Days on Lot45 days

What Others Paid (Last 30 Days)

Cars Sold138

Avg Markup-$2,391

Median Markup$0

Best Deal-$10,362

Worst Deal+$28,431

% Sold Below MSRP97%

Avg Days to Sell29 days

Dealer Profile

Inventory33 vehicles

Avg Markup (All Models)+$118

Avg Markup (Sierra 3500 HD)$0

% Below MSRP97%

Avg Days to Sell21 days

Avg Sold Markup$0

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