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Deal Sheet: 2026 Sierra 3500 HD Denali Ultimate DRW

ED MARTIN BUICK GMC · Carmel, IN · VIN: 1GT4UYEY2TF240882

Negotiation Guide

Opening Offer
$101,894
Fair Price
$103,394
Walk Away Above
$105,086
  • Recent buyers paid ~$2,391 below MSRP
  • Sitting 56 days (avg 29) — extra leverage
  • Price already dropped 2 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$95,033
Est. Invoice$98,237
Holdback (est.)$3,203
MSRP (Sticker)$106,779
Asking Price$103,779
Markup-$3,000
Est. Dealer Margin on This Car$8,746
Percentile33% of inventory is priced lower
Days on Lot56 days

What Others Paid (Last 30 Days)

Cars Sold138
Avg Markup-$2,391
Median Markup$0
Best Deal-$10,362
Worst Deal+$28,431
% Sold Below MSRP97%
Avg Days to Sell29 days

Dealer Profile

Inventory193 vehicles
Avg Markup (All Models)-$741
Avg Markup (Sierra 3500 HD)-$538
% Below MSRP96%
Avg Days to Sell20 days
Avg Sold Markup-$957

Price History

Jun 5, 2026$105,779$104,779(-$1,000)
Jul 9, 2026$104,779$103,779(-$1,000)