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Deal Sheet: 2026 Sierra 2500 HD Denali Ultimate
WALT MASSEY AUTOMOTIVE, INC. · Lucedale, MS · VIN: 1GT4UXEY7TF287528
This Is Already a Great Deal
Opening Offer
$89,240
Asking Price
$92,000
Max Price
$92,000
- • Recent buyers paid ~$3,241 below MSRP
- • Sitting 41 days (avg 23) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $3,526 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$88,595
Est. Invoice$91,581
Holdback (est.)$2,986
MSRP (Sticker)$99,545
Asking Price$92,000
Markup-$7,545
Est. Dealer Margin on This Car$3,405
Percentile19% of inventory is priced lower
Days on Lot41 days
What Others Paid (Last 30 Days)
Cars Sold907
Avg Markup-$3,241
Median Markup$0
Best Deal-$14,764
Worst Deal+$9,990
% Sold Below MSRP99%
Avg Days to Sell23 days
Dealer Profile
Inventory113 vehicles
Avg Markup (All Models)-$2,737
Avg Markup (Sierra 2500 HD)-$7,677
% Below MSRP96%
Avg Days to Sell24 days
Avg Sold Markup-$2,657
Price History
Jun 20, 2026$93,078 → $93,100(+$22)
Jul 3, 2026$93,100 → $92,000(-$1,100)
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