Deal Sheet: 2026 Sierra 3500 HD Denali DRW

LAURA BUICK-GMC, INC. · Collinsville, IL · VIN: 1GT4UWEY5TF230528

Negotiation Guide

Opening Offer

$92,271

Fair Price

$93,771

Walk Away Above

$95,315

• Recent buyers paid ~$2,551 below MSRP
• Sitting 28 days (avg 18) — extra leverage

Price Breakdown

Est. Dealer Cost$86,205

Est. Invoice$89,111

Holdback$2,906

MSRP (Sticker)$96,860

Asking Price$96,860

Markup$0

Dealer Margin on This Car$10,655

Percentile100% of inventory is priced lower

Days on Lot28 days

What Others Paid (Last 30 Days)

Cars Sold175

Avg Markup-$2,551

Median Markup$0

Best Deal-$11,500

Worst Deal+$15,519

% Sold Below MSRP98%

Avg Days to Sell18 days

Dealer Profile

Inventory678 vehicles

Avg Markup (All Models)+$32

Avg Markup (Sierra 3500 HD)$0

% Below MSRP98%

Avg Days to Sell14 days

Avg Sold Markup+$764

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