Deal Sheet: 2026 Sierra 2500 HD AT4

MURDOCK CHEVROLET GMC · Logan, UT · VIN: 1GT4UPEY1TF239412

Negotiation Guide

Opening Offer

$86,167

Fair Price

$87,667

Walk Away Above

$89,571

• Recent buyers paid ~$2,852 below MSRP
• Sitting 47 days (avg 23) — extra leverage

Price Breakdown

Est. Dealer Cost$81,412

Est. Invoice$84,156

Holdback (est.)$2,744

MSRP (Sticker)$91,474

Asking Price$91,474

Markup$0

Est. Dealer Margin on This Car$10,062

Percentile97% of inventory is priced lower

Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold1210

Avg Markup-$2,852

Median Markup-$1,506

Best Deal-$13,200

Worst Deal+$23,234

% Sold Below MSRP96%

Avg Days to Sell23 days

Dealer Profile

Inventory77 vehicles

Avg Markup (All Models)-$537

Avg Markup (Sierra 2500 HD)+$865

% Below MSRP96%

Avg Days to Sell21 days

Avg Sold Markup-$132

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