Deal Sheet: 2026 Sierra 2500 HD AT4

SPEARFISH MOTORS, INC. · Spearfish, SD · VIN: 1GT4UPE72TF217202

Negotiation Guide

Opening Offer

$75,821

Fair Price

$77,321

Walk Away Above

$79,143

• Recent buyers paid ~$2,835 below MSRP
• Sitting 46 days (avg 23) — extra leverage

Price Breakdown

Est. Dealer Cost$72,059

Est. Invoice$74,488

Holdback (est.)$2,429

MSRP (Sticker)$80,965

Asking Price$80,965

Markup$0

Est. Dealer Margin on This Car$8,906

Percentile97% of inventory is priced lower

Days on Lot46 days

What Others Paid (Last 30 Days)

Cars Sold1222

Avg Markup-$2,835

Median Markup-$1,500

Best Deal-$13,200

Worst Deal+$23,234

% Sold Below MSRP96%

Avg Days to Sell23 days

Dealer Profile

Inventory37 vehicles

Avg Markup (All Models)+$526

Avg Markup (Sierra 2500 HD)$0

% Below MSRP92%

Avg Days to Sell21 days

Avg Sold Markup+$471

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