Deal Sheet: 2026 Sierra 3500 HD SLE

SWICKARD GMC OF PALMER · Palmer, AK · VIN: 1GT3UTEY9TF303362

Negotiation Guide

Opening Offer

$68,138

Fair Price

$69,638

Walk Away Above

$70,834

• Recent buyers paid ~$1,443 below MSRP
• Sitting 51 days (avg 22) — extra leverage

Price Breakdown

Est. Dealer Cost$64,107

Est. Invoice$66,268

Holdback (est.)$2,161

MSRP (Sticker)$72,030

Asking Price$72,030

Markup$0

Est. Dealer Margin on This Car$7,923

Percentile99% of inventory is priced lower

Days on Lot51 days

What Others Paid (Last 30 Days)

Cars Sold109

Avg Markup-$1,443

Median Markup$0

Best Deal-$7,814

Worst Deal$0

% Sold Below MSRP98%

Avg Days to Sell22 days

Dealer Profile

Inventory93 vehicles

Avg Markup (All Models)+$356

Avg Markup (Sierra 3500 HD)$0

% Below MSRP94%

Avg Days to Sell20 days

Avg Sold Markup+$319

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