Deal Sheet: 2026 Sierra 3500 HD Pro DRW

CHARLIE OBAUGH CHEVROLET GMC · Staunton, VA · VIN: 1GT3USEY2TF273700

Negotiation Guide

Opening Offer

$66,466

Fair Price

$67,966

Walk Away Above

$69,240

• Recent buyers paid ~$1,945 below MSRP
• Sitting 52 days (avg 28) — extra leverage

Price Breakdown

Est. Dealer Cost$62,758

Est. Invoice$64,874

Holdback (est.)$2,115

MSRP (Sticker)$70,515

Asking Price$69,515

Markup-$1,000

Est. Dealer Margin on This Car$6,757

Percentile42% of inventory is priced lower

Days on Lot52 days

What Others Paid (Last 30 Days)

Cars Sold55

Avg Markup-$1,945

Median Markup$0

Best Deal-$9,000

Worst Deal+$13,636

% Sold Below MSRP98%

Avg Days to Sell28 days

Dealer Profile

Inventory66 vehicles

Avg Markup (All Models)-$1,842

Avg Markup (Sierra 3500 HD)-$2,994

% Below MSRP100%

Avg Days to Sell20 days

Avg Sold Markup-$822

Cheaper Sierra 3500 HD Pro DRW Inventory

TEXAN GMC BUICKHumble, TX

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TEXAN GMC BUICKHumble, TX

-$9,000$65,41015d

STERLING BUICK/GMCJennings, LA

-$8,000$62,97056d

HARDY CHEVROLET GMCDallas, GA

-$7,851$64,69915d

FERGUSON BUICK GMC LLCNorman, OK

-$7,500$67,56557d

FERGUSON BUICK GMC LLCNorman, OK

-$7,500$67,57046d

SHEA BUICK-GMCFlint, MI

-$7,044$69,37152d

AUTO GALLERY CHEVROLET GMCLagrange, GA

-$7,000$64,82515d

DEMONTROND AUTOMOTIVE GROUP, INC.Houston, TX

-$7,000$66,69022d

RIVARD BUICK GMCTampa, FL

-$6,729$66,2666d