Deal Sheet: 2026 Sierra 2500 HD Pro

JOHNSON AUTO PLAZA, INC. · Brighton, CO · VIN: 1GT3ULE75TF319047

Negotiation Guide

Opening Offer

$53,308

Fair Price

$54,808

Walk Away Above

$55,319

• Recent buyers paid ~$1,022 below MSRP

Price Breakdown

Est. Dealer Cost$49,689

Est. Invoice$51,364

Holdback (est.)$1,675

MSRP (Sticker)$55,830

Asking Price$55,830

Markup$0

Est. Dealer Margin on This Car$6,141

Percentile94% of inventory is priced lower

Days on Lot14 days

What Others Paid (Last 30 Days)

Cars Sold673

Avg Markup-$1,022

Median Markup$0

Best Deal-$11,578

Worst Deal+$18,880

% Sold Below MSRP96%

Avg Days to Sell24 days

Dealer Profile

Inventory129 vehicles

Avg Markup (All Models)-$1,115

Avg Markup (Sierra 2500 HD)-$1,602

% Below MSRP91%

Avg Days to Sell20 days

Avg Sold Markup-$1,617

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