Deal Sheet: 2026 Yukon Denali

RICK HENDRICK CHEVROLET BUICK GMC · Henrico, VA · VIN: 1GKS2DKL5TR390261

Negotiation Guide

Opening Offer

$98,230

Fair Price

$99,730

Walk Away Above

$100,107

• Recent buyers paid ~$754 below MSRP

Price Breakdown

Est. Dealer Cost$89,431

Est. Invoice$92,445

Holdback (est.)$3,015

MSRP (Sticker)$100,484

Asking Price$100,484

Markup$0

Est. Dealer Margin on This Car$11,053

Percentile87% of inventory is priced lower

Days on Lot19 days

What Others Paid (Last 30 Days)

Cars Sold1463

Avg Markup-$754

Median Markup$0

Best Deal-$14,000

Worst Deal+$13,740

% Sold Below MSRP88%

Avg Days to Sell26 days

Dealer Profile

Inventory233 vehicles

Avg Markup (All Models)-$2,130

Avg Markup (Yukon)$0

% Below MSRP99%

Avg Days to Sell22 days

Avg Sold Markup-$1,764

Cheaper Yukon Denali Inventory

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TODD WENZEL BUICK GMCGrand Rapids, MI

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