Negotiation Guide
Opening Offer
$113,235
Fair Price
$114,735
Walk Away Above
$117,008
- • Recent buyers paid ~$4,545 below MSRP
Price Breakdown
Est. Dealer Cost$106,159
Est. Invoice$109,738
Holdback (est.)$3,578
MSRP (Sticker)$119,280
Asking Price$119,280
Markup$0
Est. Dealer Margin on This Car$13,121
Percentile97% of inventory is priced lower
Days on Lot9 days
What Others Paid (Last 30 Days)
Cars Sold91
Avg Markup-$4,545
Median Markup$0
Best Deal-$25,000
Worst Deal+$4,665
% Sold Below MSRP98%
Avg Days to Sell43 days
Dealer Profile
Inventory50 vehicles
Avg Markup (All Models)+$320
Avg Markup (Hummer EV SUV)$0
% Below MSRP98%
Avg Days to Sell23 days
Avg Sold Markup$0
Cheaper Hummer EV SUV 3X Inventory
GREGG YOUNG CHEVROLET GMC OF COLUMBUSColumbus, NE
-$25,060$99,61550d
GREGG YOUNG CHEVROLET GMC OF COLUMBUSColumbus, NE
-$25,060$88,92050d
MIKE MAROONE CHEVROLET GMC LONGMONTLongmont, CO
-$23,330$94,10550d
WILLIAMS BUICK GMCCharlotte, NC
-$22,500$95,4159d
DON LEDFORD AUTOMOTIVE CENTER, INC.Cleveland, TN
-$22,500$94,4409d
MIKE MAROONE CHEVROLET GMC LONGMONTLongmont, CO
-$20,810$97,10550d
HOLZHAUER AUTO & TRUCK SALES, INC.Nashville, IL
-$20,366$86,5799d
ANDY MOHR BUICK GMC, INCFishers, IN
-$20,280$99,0009d
BOB BROCKLAND BUICK GMC, INC.Columbia, IL
-$20,096$86,8499d
KEWEENAW CHEVROLET GMCHoughton, MI
-$19,650$88,38050d