Deal Sheet: 2026 Sierra 3500 HD Pro DRW

RICE BUICK-GMC, INC. · Knoxville, TN · VIN: 1GD4USEY6TF210731

Negotiation Guide

Opening Offer

$65,199

Fair Price

$66,699

Walk Away Above

$67,965

• Recent buyers paid ~$1,890 below MSRP
• Sitting 52 days (avg 27) — extra leverage

Price Breakdown

Est. Dealer Cost$61,615

Est. Invoice$63,692

Holdback (est.)$2,077

MSRP (Sticker)$69,230

Asking Price$69,230

Markup$0

Est. Dealer Margin on This Car$7,615

Percentile96% of inventory is priced lower

Days on Lot52 days

What Others Paid (Last 30 Days)

Cars Sold69

Avg Markup-$1,890

Median Markup$0

Best Deal-$9,000

Worst Deal+$13,636

% Sold Below MSRP99%

Avg Days to Sell27 days

Dealer Profile

Inventory158 vehicles

Avg Markup (All Models)-$1,181

Avg Markup (Sierra 3500 HD)-$2,191

% Below MSRP94%

Avg Days to Sell23 days

Avg Sold Markup-$1,658

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