Deal Sheet: 2025 Sierra 2500 HD Pro

SHERIDAN MOTOR, INC. · Sheridan, WY · VIN: 1GD2ULE77SF166645

Negotiation Guide

Opening Offer

$51,354

Fair Price

$52,854

Walk Away Above

$53,648

• Recent buyers paid ~$1,022 below MSRP
• Sitting 49 days (avg 24) — extra leverage
• Price already dropped 3 time(s) — dealer is motivated

Price Breakdown

Est. Dealer Cost$48,454

Est. Invoice$50,088

Holdback (est.)$1,633

MSRP (Sticker)$54,443

Asking Price$64,334

Markup+$9,891

Est. Dealer Margin on This Car$15,880

Percentile97% of inventory is priced lower

Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold673

Avg Markup-$1,022

Median Markup$0

Best Deal-$11,578

Worst Deal+$18,880

% Sold Below MSRP96%

Avg Days to Sell24 days

Dealer Profile

Inventory33 vehicles

Avg Markup (All Models)-$217

Avg Markup (Sierra 2500 HD)+$183

% Below MSRP76%

Avg Days to Sell21 days

Avg Sold Markup-$667

Price History

Jun 1, 2026$54,443 → $68,484(+$14,041)

Jun 5, 2026$68,484 → $66,033(-$2,451)

Jun 20, 2026$66,033 → $64,533(-$1,500)

Jul 12, 2026$64,533 → $64,334(-$199)

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