Deal Sheet: 2026 Sierra 2500 HD Pro

SERRA CHEVROLET BUICK GMC · Madison, TN · VIN: 1GD1HLE71TF276074

Negotiation Guide

Opening Offer

$51,965

Fair Price

$53,465

Walk Away Above

$53,972

• Recent buyers paid ~$1,013 below MSRP

Price Breakdown

Est. Dealer Cost$48,485

Est. Invoice$50,120

Holdback (est.)$1,634

MSRP (Sticker)$54,478

Asking Price$54,478

Markup$0

Est. Dealer Margin on This Car$5,993

Percentile94% of inventory is priced lower

Days on Lot7 days

What Others Paid (Last 30 Days)

Cars Sold708

Avg Markup-$1,013

Median Markup$0

Best Deal-$11,578

Worst Deal+$18,120

% Sold Below MSRP96%

Avg Days to Sell25 days

Dealer Profile

Inventory340 vehicles

Avg Markup (All Models)-$1,377

Avg Markup (Sierra 2500 HD)-$3,330

% Below MSRP98%

Avg Days to Sell22 days

Avg Sold Markup-$1,058

Price History

Jul 12, 2026$53,116 → $54,478(+$1,362)

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