Deal Sheet: 2026 Silverado 3500 HD LTZ

ED MORSE CHEVROLET GMC · Kewanee, IL · VIN: 1GC4KUE76TF173340

Negotiation Guide

Opening Offer

$72,471

Fair Price

$73,971

Walk Away Above

$74,318

• Recent buyers paid ~$120 below MSRP
• Sitting 23 days (avg 13) — extra leverage

Price Breakdown

Est. Dealer Cost$66,452

Est. Invoice$68,692

Holdback$2,240

MSRP (Sticker)$74,665

Asking Price$74,665

Markup$0

Dealer Margin on This Car$8,213

Percentile99% of inventory is priced lower

Days on Lot23 days

What Others Paid (Last 30 Days)

Cars Sold174

Avg Markup-$120

Median Markup$0

Best Deal-$4,371

Worst Deal+$22,505

% Sold Below MSRP97%

Avg Days to Sell13 days

Dealer Profile

Inventory105 vehicles

Avg Markup (All Models)-$1,799

Avg Markup (Silverado 3500 HD)$0

% Below MSRP90%

Avg Days to Sell16 days

Avg Sold Markup-$1,930

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