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Deal Sheet: 2026 F-150 Platinum

Capital Ford of Wilmington · Wilmington, NC · VIN: 1FTFW7LD6TFB09919

This Is Already a Great Deal

Opening Offer
$80,898
Asking Price
$83,400
Max Price
$83,400
  • Recent buyers paid ~$1,933 below MSRP
  • Sitting 49 days (avg 26) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $303 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$77,760
Est. Invoice$80,352
Holdback (est.)$2,592
MSRP (Sticker)$86,400
Asking Price$83,400
Markup-$3,000
Est. Dealer Margin on This Car$5,640
Percentile16% of inventory is priced lower
Days on Lot49 days

What Others Paid (Last 30 Days)

Cars Sold1053
Avg Markup-$1,933
Median Markup-$1,000
Best Deal-$8,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell26 days

Dealer Profile

Inventory315 vehicles
Avg Markup (All Models)-$441
Avg Markup (F-150)-$4,156
% Below MSRP78%
Avg Days to Sell21 days
Avg Sold Markup-$257

Price History

Jul 9, 2026$85,400$83,400(-$2,000)