Deal Sheet: 2026 F-150 Platinum

North Bros. Ford, Inc. · Westland, MI · VIN: 1FTFW7LD0TFB33455

Negotiation Guide

Opening Offer

$83,688

Fair Price

$85,188

Walk Away Above

$86,349

• Recent buyers paid ~$1,447 below MSRP
• Sitting 22 days (avg 11) — extra leverage

Price Breakdown

Est. Dealer Cost$78,759

Est. Invoice$81,384

Holdback$2,625

MSRP (Sticker)$87,510

Asking Price$85,260

Markup-$2,250

Dealer Margin on This Car$6,501

Percentile17% of inventory is priced lower

Days on Lot22 days

What Others Paid (Last 30 Days)

Cars Sold559

Avg Markup-$1,447

Median Markup-$1,000

Best Deal-$3,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory249 vehicles

Avg Markup (All Models)-$1,094

Avg Markup (F-150)-$2,250

% Below MSRP100%

Avg Days to Sell11 days

Avg Sold Markup-$643

Cheaper F-150 Platinum Inventory

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-$4,000$74,82022d

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-$4,000$75,62022d

Homer Skelton Ford of Millington, LLCMillington, TN

-$4,000$82,98022d

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-$4,000$81,03522d

Everett FordBenton, AR

-$4,000$76,21022d

Cogswell FordRussellville, AR

-$4,000$82,15022d

Ford of West MemphisWest Memphis, AR

-$4,000$82,35522d

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-$4,000$81,98522d

Everett FordBenton, AR

-$4,000$76,24522d

Vogler FordCarbondale, IL

-$4,000$76,64022d