Deal Sheet: 2026 F-150 Platinum

Oxmoor Ford · Louisville, KY · VIN: 1FTFW7L89TFA58385

Negotiation Guide

Opening Offer

$73,369

Fair Price

$74,869

Walk Away Above

$75,907

• Recent buyers paid ~$1,447 below MSRP
• Sitting 20 days (avg 11) — extra leverage

Price Breakdown

Est. Dealer Cost$69,251

Est. Invoice$71,559

Holdback$2,308

MSRP (Sticker)$76,945

Asking Price$75,945

Markup-$1,000

Dealer Margin on This Car$6,695

Percentile100% of inventory is priced lower

Days on Lot20 days

What Others Paid (Last 30 Days)

Cars Sold559

Avg Markup-$1,447

Median Markup-$1,000

Best Deal-$3,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory151 vehicles

Avg Markup (All Models)-$680

Avg Markup (F-150)-$1,000

% Below MSRP100%

Avg Days to Sell10 days

Avg Sold Markup-$455

Cheaper F-150 Platinum Inventory

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-$4,000$74,82020d

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-$4,000$75,62020d

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-$4,000$82,98020d

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-$4,000$81,03520d

Everett FordBenton, AR

-$4,000$76,21020d

Cogswell FordRussellville, AR

-$4,000$82,15020d

Ford of West MemphisWest Memphis, AR

-$4,000$82,35520d

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-$4,000$81,98520d

Everett FordBenton, AR

-$4,000$76,24520d

Vogler FordCarbondale, IL

-$4,000$76,64020d