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Deal Sheet: 2026 F-150 Platinum

Alpine Ford, LLC · Pueblo, CO · VIN: 1FTFW7L84TFA14830

This Is Already a Great Deal

Opening Offer
$71,339
Asking Price
$73,545
Max Price
$73,545
  • Recent buyers paid ~$1,881 below MSRP
  • Sitting 47 days (avg 25) — extra leverage
  • Price already dropped 1 time(s) — dealer is motivated
  • Asking price is already $445 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$68,891
Est. Invoice$71,187
Holdback (est.)$2,296
MSRP (Sticker)$76,545
Asking Price$73,545
Markup-$3,000
Est. Dealer Margin on This Car$4,655
Percentile16% of inventory is priced lower
Days on Lot47 days

What Others Paid (Last 30 Days)

Cars Sold1169
Avg Markup-$1,881
Median Markup-$1,000
Best Deal-$8,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell25 days

Dealer Profile

Inventory134 vehicles
Avg Markup (All Models)-$2,078
Avg Markup (F-150)-$3,722
% Below MSRP100%
Avg Days to Sell24 days
Avg Sold Markup-$877

Price History

Jul 9, 2026$75,545$73,545(-$2,000)