Deal Sheet: 2026 F-150 Platinum

Laird Noller Ford, Inc. · Topeka, KS · VIN: 1FTFW7L83TFA67471

Negotiation Guide

Opening Offer

$85,214

Fair Price

$86,714

Walk Away Above

$87,842

• Recent buyers paid ~$1,447 below MSRP
• Sitting 21 days (avg 11) — extra leverage

Price Breakdown

Est. Dealer Cost$80,073

Est. Invoice$82,742

Holdback$2,669

MSRP (Sticker)$88,970

Asking Price$87,970

Markup-$1,000

Dealer Margin on This Car$7,897

Percentile100% of inventory is priced lower

Days on Lot21 days

What Others Paid (Last 30 Days)

Cars Sold559

Avg Markup-$1,447

Median Markup-$1,000

Best Deal-$3,500

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell11 days

Dealer Profile

Inventory201 vehicles

Avg Markup (All Models)-$863

Avg Markup (F-150)-$1,765

% Below MSRP100%

Avg Days to Sell11 days

Avg Sold Markup-$950

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