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Deal Sheet: 2026 F-150 Platinum
McKie Ford · Rapid City, SD · VIN: 1FTFW7L81TFB49764
This Is Already a Great Deal
Opening Offer
$74,700
Asking Price
$77,010
Max Price
$77,010
- • Recent buyers paid ~$1,881 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,119 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$72,009
Est. Invoice$74,409
Holdback (est.)$2,400
MSRP (Sticker)$80,010
Asking Price$77,010
Markup-$3,000
Est. Dealer Margin on This Car$5,001
Percentile16% of inventory is priced lower
Days on Lot33 days
What Others Paid (Last 30 Days)
Cars Sold1169
Avg Markup-$1,881
Median Markup-$1,000
Best Deal-$8,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory287 vehicles
Avg Markup (All Models)-$2,070
Avg Markup (F-150)-$3,562
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$684
Price History
Jul 9, 2026$79,010 → $77,010(-$2,000)
Cheaper F-150 Platinum Inventory
Classic FordSmithfield, NC
-$8,500$75,99514d
Berkeley FordMoncks Corner, SC
-$8,500$79,02047d
Hastings Ford, Inc.Greenville, NC
-$8,500$70,89047d
Raceway Ford of DarlingtonDarlington, SC
-$8,500$78,48047d
Hilbish FordKannapolis, NC
-$8,500$77,04047d
Hastings Ford, Inc.Greenville, NC
-$8,500$76,64047d
T & J Ford, Inc.Ville Platte, LA
-$8,000$77,73547d
Hutcheson Ford Sales, Inc.Saint James, MO
-$8,000$76,72047d
Midway Ford Truck Center, Inc.Kansas City, MO
-$8,000$76,63547d
Cogswell FordRussellville, AR
-$8,000$78,15047d