This Is Already a Great Deal
Opening Offer
$74,671
Asking Price
$76,980
Max Price
$76,980
- • Recent buyers paid ~$1,084 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,916 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$71,982
Est. Invoice$74,381
Holdback (est.)$2,399
MSRP (Sticker)$79,980
Asking Price$76,980
Markup-$3,000
Est. Dealer Margin on This Car$4,998
Percentile8% of inventory is priced lower
Days on Lot9 days
What Others Paid (Last 30 Days)
Cars Sold1365
Avg Markup-$1,084
Median Markup-$1,000
Best Deal-$3,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell20 days
Dealer Profile
Inventory543 vehicles
Avg Markup (All Models)-$2,240
Avg Markup (F-150)-$3,841
% Below MSRP100%
Avg Days to Sell20 days
Avg Sold Markup-$563
Price History
Jul 9, 2026$78,980 → $76,980(-$2,000)
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