This Is Already a Great Deal
Opening Offer
$72,071
Asking Price
$74,300
Max Price
$74,300
- • Recent buyers paid ~$1,084 below MSRP
- • Sitting 35 days (avg 20) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $840 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$69,120
Est. Invoice$71,424
Holdback (est.)$2,304
MSRP (Sticker)$76,800
Asking Price$74,300
Markup-$2,500
Est. Dealer Margin on This Car$5,180
Percentile59% of inventory is priced lower
Days on Lot35 days
What Others Paid (Last 30 Days)
Cars Sold1365
Avg Markup-$1,084
Median Markup-$1,000
Best Deal-$3,500
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell20 days
Dealer Profile
Inventory76 vehicles
Avg Markup (All Models)-$3,191
Avg Markup (F-150)-$4,269
% Below MSRP100%
Avg Days to Sell21 days
Avg Sold Markup-$375
Price History
Jul 9, 2026$75,800 → $74,300(-$1,500)
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