This Is Already a Great Deal
Opening Offer
$69,796
Asking Price
$71,955
Max Price
$71,955
- • Recent buyers paid ~$1,462 below MSRP
- • Sitting 40 days (avg 25) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,088 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$67,460
Est. Invoice$69,708
Holdback (est.)$2,249
MSRP (Sticker)$74,955
Asking Price$71,955
Markup-$3,000
Est. Dealer Margin on This Car$4,496
Percentile19% of inventory is priced lower
Days on Lot40 days
What Others Paid (Last 30 Days)
Cars Sold1747
Avg Markup-$1,462
Median Markup-$1,000
Best Deal-$8,000
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory330 vehicles
Avg Markup (All Models)-$3,044
Avg Markup (F-150)-$3,863
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$1,285
Price History
Jul 11, 2026$73,955 → $71,955(-$2,000)
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