This Is Already a Great Deal
Opening Offer
$71,790
Asking Price
$74,010
Max Price
$74,010
- • Recent buyers paid ~$1,462 below MSRP
- • Asking price is already $1,038 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$68,859
Est. Invoice$71,154
Holdback (est.)$2,295
MSRP (Sticker)$76,510
Asking Price$74,010
Markup-$2,500
Est. Dealer Margin on This Car$5,151
Percentile48% of inventory is priced lower
Days on Lot7 days
What Others Paid (Last 30 Days)
Cars Sold1747
Avg Markup-$1,462
Median Markup-$1,000
Best Deal-$8,000
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory114 vehicles
Avg Markup (All Models)-$1,544
Avg Markup (F-150)-$3,948
% Below MSRP87%
Avg Days to Sell23 days
Avg Sold Markup-$843
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