This Is Already a Great Deal
Opening Offer
$69,651
Asking Price
$71,805
Max Price
$71,805
- • Recent buyers paid ~$1,462 below MSRP
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,538 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$67,325
Est. Invoice$69,569
Holdback (est.)$2,244
MSRP (Sticker)$74,805
Asking Price$71,805
Markup-$3,000
Est. Dealer Margin on This Car$4,481
Percentile19% of inventory is priced lower
Days on Lot36 days
What Others Paid (Last 30 Days)
Cars Sold1747
Avg Markup-$1,462
Median Markup-$1,000
Best Deal-$8,000
Worst Deal-$1,000
% Sold Below MSRP100%
Avg Days to Sell25 days
Dealer Profile
Inventory83 vehicles
Avg Markup (All Models)-$2,819
Avg Markup (F-150)-$4,200
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$703
Price History
Jul 9, 2026$73,805 → $71,805(-$2,000)
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