This Is Already a Great Deal
Opening Offer
$37,058
Asking Price
$38,120
Max Price
$38,120
- • Recent buyers paid ~$853 below MSRP
- • Sitting 37 days (avg 22) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $1,370 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,558
Est. Invoice$37,777
Holdback (est.)$1,219
MSRP (Sticker)$40,620
Asking Price$38,120
Markup-$2,500
Est. Dealer Margin on This Car$1,562
Percentile37% of inventory is priced lower
Days on Lot37 days
What Others Paid (Last 30 Days)
Cars Sold1417
Avg Markup-$853
Median Markup$0
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell22 days
Dealer Profile
Inventory74 vehicles
Avg Markup (All Models)-$2,966
Avg Markup (Ranger)-$2,500
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$2,167
Price History
Jul 9, 2026$40,620 → $38,120(-$2,500)
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