This Is Already a Great Deal
Opening Offer
$37,277
Asking Price
$38,430
Max Price
$38,430
- • Recent buyers paid ~$853 below MSRP
- • Sitting 37 days (avg 22) — extra leverage
- • Price already dropped 1 time(s) — dealer is motivated
- • Asking price is already $871 below what others pay — great deal
Price Breakdown
Est. Dealer Cost$36,387
Est. Invoice$37,600
Holdback (est.)$1,213
MSRP (Sticker)$40,430
Asking Price$38,430
Markup-$2,000
Est. Dealer Margin on This Car$2,043
Percentile100% of inventory is priced lower
Days on Lot37 days
What Others Paid (Last 30 Days)
Cars Sold1417
Avg Markup-$853
Median Markup$0
Best Deal-$4,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell22 days
Dealer Profile
Inventory287 vehicles
Avg Markup (All Models)-$2,070
Avg Markup (Ranger)-$2,000
% Below MSRP100%
Avg Days to Sell23 days
Avg Sold Markup-$684
Price History
Jul 9, 2026$40,430 → $38,430(-$2,000)
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