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Deal Sheet: 2026 Ranger XL
Long-Lewis Ford of Cullman · Cullman, AL · VIN: 1FTER4PH5TLE23688
Negotiation Guide
Opening Offer
$37,186
Fair Price
$38,686
Walk Away Above
$38,958
- • Recent buyers paid ~$544 below MSRP
Price Breakdown
Est. Dealer Cost$35,307
Est. Invoice$36,484
Holdback (est.)$1,177
MSRP (Sticker)$39,230
Asking Price$39,230
Markup$0
Est. Dealer Margin on This Car$3,923
Percentile100% of inventory is priced lower
Days on Lot22 days
What Others Paid (Last 30 Days)
Cars Sold1052
Avg Markup-$544
Median Markup$0
Best Deal-$2,000
Worst Deal$0
% Sold Below MSRP100%
Avg Days to Sell17 days
Dealer Profile
Inventory135 vehicles
Avg Markup (All Models)-$430
Avg Markup (Ranger)$0
% Below MSRP100%
Avg Days to Sell18 days
Avg Sold Markup-$480
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