Deal Sheet: 2026 Ranger XL

Laird Noller Automotive, Inc. · Lawrence, KS · VIN: 1FTER4PH1TLE22196

This Is Already a Great Deal

Opening Offer

$37,252

Asking Price

$38,335

Max Price

$38,335

• Recent buyers paid ~$882 below MSRP
• Sitting 40 days (avg 24) — extra leverage
• Price already dropped 1 time(s) — dealer is motivated
• Asking price is already $1,345 below what others pay — great deal

Price Breakdown

Est. Dealer Cost$36,752

Est. Invoice$37,977

Holdback (est.)$1,225

MSRP (Sticker)$40,835

Asking Price$38,335

Markup-$2,500

Est. Dealer Margin on This Car$1,584

Percentile37% of inventory is priced lower

Days on Lot40 days

What Others Paid (Last 30 Days)

Cars Sold1236

Avg Markup-$882

Median Markup$0

Best Deal-$4,000

Worst Deal$0

% Sold Below MSRP100%

Avg Days to Sell24 days

Dealer Profile

Inventory116 vehicles

Avg Markup (All Models)-$2,491

Avg Markup (Ranger)-$2,500

% Below MSRP100%

Avg Days to Sell18 days

Avg Sold Markup-$1,333

Price History

Jul 9, 2026$40,835 → $38,335(-$2,500)

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